Gold Shovel Awards
A tired landscape design awards ceremony was withering away. We were asked to feed it new life.
The strategy to think beyond the awards night led us to define a spade award. A custom monochrome piece that would not only be an award but a coveted item in the landscape architecture world and a conversation starter in any office.
We continued the monochrome landscape theme throughout the event in wayfinding, signage, invitations and attendee badges.
Deliverables —
Aesthetic Strategy / Print Invitations / Electronic Invitations / Signage + Wayfinding / Custom Awards